Most affiliates accept the default commission rate without question. That's a mistake. Commission rates are often negotiable, and the affiliates who know how to ask, when to ask, and what to bring...
The Latest
Check out the latest articles and podcast episodes
How to Write an Affiliate Newsletter Your Affiliates Actually Read
Most affiliate newsletters get deleted without being read. Not because affiliates don't care, but because the emails give them nothing worth reading. Fix that, and your open rates climb, your...
How to Help Affiliates Write Emails That Convert
Most affiliate programs leave email performance up to chance... and then wonder why some promos flop. In this episode, I’m sharing how to help affiliates write emails that convert without turning...
How Much Does It Cost to Start an Affiliate Program?
Starting an affiliate program doesn't have to cost a fortune. But "how much does it cost?" depends on decisions you haven't made yet, and the answer will shape everything from your software choice...
How To Track Affiliate Performance (And What Metrics Actually Matter)
Most affiliate managers track clicks and sales, nod at the numbers, and move on. That's not tracking. That's scorekeeping. Here's how to use the right metrics to actually run your program better,...
How To Write An Affiliate Program Agreement (Without Hiring a Lawyer)
Most businesses launch their affiliate program with a quick copy-paste from someone else's terms page, a shrug, and a "we'll fix it later." Later never comes. And then comes the fraud, the disputes,...




