Two Scientifically Proven Techniques to be a Better Leader | Cialdini

I’m about to share two incredible techniques that will:

Increase employee engagement

Get your kids more involved at home

Have customers coming back for more

Allow you to be an influencer-extraordinaire


One book that I have read and re-read is Yes!: 50 Scientifically Proven Ways to Be Persuasive by Robert Cialdini, Noah Goldstein, and Steve Martin (not that Steve Martin. As far as I know this one is not particularly funny).

By now, there is more highlighted than there is not highlighted and each time a few chapters speak to me in a way they did not the first or eleventh times.