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Affiliate marketing is one of the few channels where e-commerce brands pay only for results. No impressions, no clicks that go nowhere, no wasted ad spend. Just commissions on actual sales, paid...
Most affiliates sign up with good intentions and then go completely silent. It's one of the most frustrating parts of running an affiliate program, and if you're dealing with it right now, you're...
Influencer marketing and affiliate marketing both use other people to promote your product. But they're built on completely different payment models, risk profiles, and use cases. Knowing which one...
Most business owners who ask "am I ready for an affiliate program?" are actually asking the wrong question. The right question is whether your business can support one right now, and the answer...
Most business owners spend weeks trying to figure out where to find affiliates, when the answer is usually sitting right inside their existing business. Here's a sourcing system that works whether...
Before you recruit a single affiliate, you need to make four structural decisions. Get them right and your program almost builds itself. Get them wrong and you'll spend the next two years fixing...