When I started my first affiliate program 15 years ago, I was totally ignorant about how to run an affiliate program. I made a bunch of mistakes and learned a lot of lessons the hard way…and still built a $12.6 million affiliate program in just two years. In the last episode I shared the first 10 mistakes and today I’m sharing mistakes 11-20 so YOU don’t have to make them!
When I started my first affiliate program back in 2005…I literally knew NOTHING about how to run an affiliate program. Through a LOT of trial and error…and some huge mistakes, I built a $12.6 million affiliate program in the next two years. Some of those mistakes were nearly fatal to our affiliate program (and our business) at the time. The GOOD news for you is that you don’t have to make the same mistakes I did. In today’s episode, I share the first 10 of 20 mistakes I made in those early years of my first affiliate program.
Sixteen years ago, my business faced a crisis. Not unlike the situation that so many are facing today. We had a great idea. All the right intentions. We even had the right team in place. But we’d just lost HALF of our money…and we needed a solution. We needed QUICK CASH NOW! Our solution was an affiliate program…one that grew that brought in $12.6 million in only its second year. Today, I share 5 reasons why YOU need an affiliate program right now!
I received an email the other day asking if affiliate leaderboards actually work? Do they really motivate affiliates to promote more and do they result in more sales? Well, today I share exactly why they are one of the best tools for an affiliate program to use…and how to use them to boost your affiliate sales!
So you’ve got your affiliates lined up for your next big product launch or promotion. Now what? Getting a certain number of affiliates to mail once or twice for your promotion is one thing, but getting them to send an extra two, three, or even FIVE more emails than they planned is what will take your affiliate program to the next level. Today I am going to share seven guaranteed ways to get your affiliates to promote more often, send more emails, and go ALL-IN promoting you.
If you are bringing on affiliates or running an affiliate program, it is your responsibility to make sure your partners have everything they need. And I mean everything. But what are the most important things to provide to affiliates for a successful promotion? Here are the seven must-provide resources.
PART TWO: Devin Slavin interviewed me for his Online Course Creation Summit and I shared how you can sell more online courses with JV Partners (Affiliates). In the second part of this two-part interview, I share the exact strategies we use to find, recruit, and motivate affiliates for our clients and our own products.
How can you get the most from launching your online course? Devin Slavin interviewed me for his Online Course Creation Summit and I answered the very question. You won’t be surprised by my answer: Joint Venture (JV) Partners (AKA Affiliates). In this two-part interview, I share the exact strategies we use to find, recruit, and motivate affiliates for our clients and our own products.
So you’re ready to hire a JV manager and scale your business, but there are so many things to consider! Today, I’m going to give you ALL the inside information on hiring a JV manager (AKA affiliate manager), from where to find them, how to vet them, and how much to pay them. I also share the pros and cons of outsourcing versus hiring in-house.
If you’re running an affiliate launch or affiliate program and you need a way to drive more sales without doing a costly leaderboard contest, I have the solution. Typically, the only way to drive more affiliate sales is to up the ante and offer more prizes to your top partners. But that is risky and doesn’t always have the greatest ROI. Today, I share a better way to reward your affiliates for more sales.
