Most affiliate programs don’t blow up overnight... they bleed out slowly from a handful of preventable mistakes. In this episode, I’m breaking down the “killer” errors that quietly wreck tracking,...
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How To Structure An Affiliate Program (Commission Tiers, Rules, And Partner Types)
Before you recruit a single affiliate, you need to make four structural decisions. Get them right and your program almost builds itself. Get them wrong and you'll spend the next two years fixing...
How To Recruit Affiliates Who Actually Promote
Most affiliate programs don't fail because the product is bad or the commissions are too low. They fail because the affiliate manager is recruiting the wrong people, or recruiting the right people...
Why Affiliates Don’t Promote (And What Actually Gets Them To)
Most affiliate programs run at a 5 to 20 percent active rate. That number isn't a mystery. It's the direct result of specific, fixable problems that affiliate managers either don't recognize or...
Does My Business Need An Affiliate Program?
Most businesses that could benefit from an affiliate program don't have one. Not because it's hard to start, but because they're not sure if it's actually worth doing. Here's a direct answer to that...
How to Decide Between an In-House Affiliate Manager and an Agency
Most people make this decision backwards... they pick “in-house” or “agency” based on budget, then hope it works out. In this episode, I’ll show you how to decide between an in-house affiliate...





