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A healthy affiliate program drives roughly 15 to 40 percent of a company's total revenue, and the exact share depends on what you sell. Info products and courses sit at the high end. Physical...
A big-name affiliate expects white-glove treatment: personal onboarding, custom assets, direct access to you, and expectations set clearly before they ever send an email. Skip that and they sign up,...
Tell every new affiliate three things on day one: how much they can realistically earn and when, what you'll give them (assets, advance notice, support), and what you expect back (promotion and...
The single biggest killer of a first-year affiliate program is treating recruiting as the finish line. You sign affiliates up, call it a win, and never activate them or talk to the ones who matter...
If you want to track affiliate sales that close on a sales call instead of at checkout, the tracking has to start before the call, not after. Cookies expire, calls happen days or weeks later, and...
A field guide for affiliate managers working a list of affiliates who already quit, not affiliates who went quiet. Re-recruiting affiliates who left your program beats finding new ones from scratch,...