My Toolbox

My Favorite Tools for Running Affiliate Programs and Promoting Affiliate Offers

NOTE: Of course, some links on this page are affiliate links. That means I earn money if you buy through my link. This in no way affects my suggestions. I only recommend products I know, love, and trust.

My Products & Services

Check out how we can help you to create a more profitable business with my products and services.

My Toolbox

My favorite tools for running affiliate programs, promoting affiliate offers, and running my business.

Recommended Reading

My favorite books (including my own) for taking your business to the next level.

Recommended Reading

Tools to Recruit Affiliates

find your first 100 affiliates

Your First 100 Affiliates

Struggling to find affiliates? Download the proven roadmap to recruit your first 100…even if you’re starting from scratch. This free report shows you exactly where to look, what to say, and how to get them promoting. Follow a proven system that gets results.

Email for recruiting affiliates

Start Recruiting Affiliates

After 20 years of affiliate management and working with more than 320,000 affiliates in nearly every conceivable niche, I know how to recruit affiliates. This ONE email has recruited more than 50,000 of those affiliates…and it’s YOURS for free.

get gmass discount

Gmass

Gmass is the BEST mail merge tool we’ve ever worked with. It’s a simple Gmail plugin that works directly with the Gmail interface. No limits (other than the regular Gmail limits), the ability to schedule emails, limit the number of daily emails, and more. We LOVE it!

Get Gmass

listennotes affiliate

Find Podcasters

We use Listen Notes all the time to find podcasters who might be a great fit for becoming affiliates. It makes it easy to search shows by topic, review past episodes, and access their contact information in seconds. Whether it’s for you or your clients, this tool saves serious time and effort.

RocketReach affiliate

Find Emails with RocketReach

RocketReach is our go-to tool for finding affiliates’ email addresses. It’s fast, easy to use, and affordable. We’ve tested plenty of tools and this one is the best. If you’re serious about outreach and recruiting efficiently, RocketReach is a simple, powerful solution that gets the job done.

find affiliates now course by matt mcwilliams

Find Affiliates Now Course

Ready to get affiliates promoting fast? In just five days, my course, Find Affiliates Now, walks you through the proven process I’ve used to bring in over 300,000 top-tier affiliates. It takes just one focused hour a day for five days to grow your affiliate program and your business.

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Tools to Manage Affiliate Programs

Affiliate email pro

Affiliate Email Pro

Create high-converting affiliate emails in minutes…WITHOUT sounding robotic. Affiliate Email Pro helps you engage, activate, and guide your partners with messages written in your voice. Trained by 2,000+ top-performing emails, it removed blank page syndrome and helps you write emails that work.

affiliate terms and conditions creator

Create Your Affiliate Agreement

Make 100% sure your affiliate program is legally protected and your affiliates actually know the rules. Get the tool that makes it super easy to create your affiliate terms and conditions. Affiliate Terms Wizard walks you through a simple, step-by-step process to create customized agreements. Protect your brand. Skip the legal fees.

how to activate affiliates

Activate Your Affiliates

Turn your inactive affiliates into your best affiliates with these proven templates to activate affiliates. These proven templates will help you turn inactive affiliates into your top performers. Stop chasing silence. Start sparking action with email sequences designed to re-engage, motivate, and activate affiliates who’ve gone quiet.

Affiliate tracking - Post Affiliate Pro

#1 Affiliate Tracking Tool

Post Affiliate Pro is our top pick for advanced affiliate tracking. It’s not the cheapest option, but it delivers reliable tracking through cookies, email, and IP…plus industry-leading reporting. If you’re serious about scaling and have the budget, this is the tool we recommend to grow your affiliate program with confidence.

Idev Affiliate tracking tool

Budget-Friendly Affiliate Tracking

iDev is the most affordable and reliable affiliate management platform we’ve found. It handles everything most programs need, with accurate tracking and user-friendly reporting. Simple to set up and easy to manage, it’s the perfect solution for beginners. We highly recommend it if you’re just getting started.

Affiliate Training Templates

Train Your Affiliates

Training affiliates shouldn’t feel like herding cats. This free resource gives you everything you need to train them right: my actual training slides, speaker notes, and a live walkthrough recording. Whether you have 10 affiliates or 1,000, this shows you EXACTLY how to eliminate confusion, motivate them, and make more sales.

Get The Templates Now

Avoid these affiliate program mistakes

Avoid These Mistakes

These 20 affiliate program mistakes nearly wrecked my business…BUT I turned them into a million-dollar-a-month program in just two years. Now I’m sharing all 20 mistakes and exactly how to fix them. Enter your email to get the full breakdown…plus bonus resources to help you grow faster and smarter.

Affiliate management training

Affiliate Management Masterclass

Want to 10X your sales without burning out on social or overspending on ads? This free on-demand training shows you how to build and scale a high-converting affiliate program in just one hour a day. Learn how to recruit affiliates, write emails that get replies, and grow fast…no network required.

Register Now for Free

Affiliate promo plan

Affiliate Promotion Plans

Get the exact promo plan we’ve used to help affiliates go all-in…and earn tens of thousands in commissions. This proven strategy gets partners to email more often, promote harder, and drive serious results. Enter your email to get the full plan, plus bonus tools to grow your affiliate program faster.

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Tools to Increase Affiliate Commissions

Quickstart Guide to affiliate marketing

Start Affiliate Marketing

The Affiliate Freedom guide shows you exactly how to start earning with affiliate marketing…without creating your own products. You’ll discover why now is the best time to begin, how to get started the right way, and how to virtually guarantee approval into any program, even if you’re brand new.

Resources page guide

Create a Resources Page

I made $10,000 in passive income in just one month…from a page just like this one. This free report shows you how. You’ll learn how to create a high-converting resources page that works on autopilot. Discover what to include, how it works, and the five keys to making it profitable.

thirsty affiliate wordpress plugin

Thirsty Affiliates

This is my favorite tool for managing affiliate links in WordPress. You can organize, cloak, and track all your links directly from your dashboard. It’s easy to insert links into posts and monitor performance without leaving WordPress. Simple, powerful, and perfect for keeping your affiliate links under control.

LiveChat affiliate marketing

Boost Sales with LiveChat

Live chat isn’t just for your sales pages—we use it on affiliate bonus pages too. It helps overcome objections, answer questions, and close more sales. It’s one of our favorite tools during promotions. Click below to see exactly how we use live chat to boost conversions and support buyers.

How to write product reviews as affiliate

Write High-Ranking Affiliate Posts

Learn how to write a review post that ranks on Google and converts readers into buyers. This free guide (once exclusive to my paid community) shares proven SEO tactics, trust-building strategies, and the exact template we use. Plus, why glowing reviews fail…and what to write instead to build real credibility.

no product no problem affiliate course

Premium Affiliate Training

You can start earning online without creating a product. No Product No Problem gives you a complete, step-by-step system to build a successful affiliate marketing business from the ground up. Discover how to serve your audience, promote the right offers, and generate income…even if you’re just getting started.

Affiliate marketing MasterClass with Matt McWilliams

FREE Affiliate Marketing Masterclass

Discover how I earn $3,874 a week in affiliate commissions…without creating a product. This free on-demand masterclass reveals the exact system I use, why now is the best time to start, and how to monetize fast…even with a tiny (or non-existent) list. Learn how to earn more with less effort.

Watch Now

Affiliate marketing sale, secrets

Affiliate Marketing Sales Secrets

Discover the five secrets top affiliates use to outsell everyone else, plus my personal visualization strategy that will change how you promote. You’ll also get seven powerful ways to go the extra mile in your affiliate campaigns…and leave your audience saying “wow” while driving more clicks and commissions.

Affiliate marketing secrets

Exclusive Report

How do small affiliates consistently crush affiliate contests? This exclusive report reveals the 7 secrets of overachieving affiliates who outperform their list size, following, and traffic…every time. You’ll learn how to maximize your commissions and income, no matter how big your audience is. A must-read for ambitious affiliates at any level.

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Tools to Increase Product Sales

Jeff Walker product launch formula

Launch Your Product

Jeff Walker created the original product launch formula…and this course gives you the proven framework behind today’s biggest launches. You could try reverse engineering others, but this training saves time and guesswork. My team and I revisit it yearly. It’s a serious investment, but absolutely worth every penny.

The Membership Experience course with Stu MCLaren

Start a Membership Site

If you’re thinking about launching or growing a membership site, TRIBE by Stu McLaren is the go-to course. It gives you the proven framework to build recurring revenue and serve your community. I’ve taken it myself, and my exclusive bonuses make it even more valuable. This training flat-out works.

Matt McWilliams turn your passions into profits book

Get My Book

Turn Your Passions Into Profits is the ultimate guide to building a purpose-driven online business. In this book, you’ll learn how to clarify your message, attract your ideal audience, and build income around what you love. If you’re ready to make an impact and get paid for it, this book shows you how.

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Tools to Build Your Site and Grow Your Audience

Create Awesome Sales Funnels

ClickFunnels is our go-to platform for building landing pages and funnels. It’s intuitive, flexible, and built for marketers who want results fast. From sales funnels to webinar pages and opt-ins, it handles it all…without tech headaches. It’s hands-down the most reliable tool we’ve used for funnel building and conversions.

Built Optin & Sales Pages

A budget-friendly alternative to ClickFunnels, this tool served us well before we upgraded…and it’s still our top recommendation if you’re watching costs. It’s perfect for building landing pages, sales pages, and opt-in forms, and makes it easy to capture emails and grow your list without breaking the bank.

Build Your Email List

Kit is a powerful all-in-one platform for email marketing, landing pages, and opt-in forms—no need for multiple tools. It’s simple, efficient, and ideal for anyone looking to streamline their marketing setup. Try it free for 30 days using my link and see how much easier list-building can be.

W3 total cache wordpress plugin

Improve Your Site Speed

This is the plugin I started using more than five years ago that boosted my site speed by over 50%. Page speed matters—for rankings, retention, and revenue. This tool handles caching for pages, images, and more to make your site load faster, rank higher, and convert better.

Connect Your Apps

Zapier is like digital plumbing…it connects our favorite apps and automates tasks behind the scenes. One trigger in one app, and the action flows into another. It saves us hours by handling repetitive tasks, so we can focus on what really matters. Simple, powerful automation that just works.

Pretty Links WorkPress Plugin for Affiliates

Create Pretty Links

This is the tool I use to shorten URLs and make them “pretty.” It’s great to creating URLs that you send in emails, mention on podcast interviews, or share out and about. The free version, Pretty Link Lite, works for most people, but there is a paid version.

Deep Roots Hosting

#1 Hosting Recommendation

Deep Roots is by far the best host I’ve ever used. The service is exceptional, downtime is rare, and their reliability outperforms hosts that cost twice as much. They’re not the cheapest, but we’ve never had a hosting provider come close to their quality, consistency, and support. Use CODE “affiliateguy” to save 25%!

Canva affiliate

Create and Edit Images

This is my go-to tool for creating graphics. It’s incredibly easy to use…even with zero design skills. With hundreds of templates for every need, Canva makes it fast to create pro-quality visuals. Every graphic on my site was made by me in under 10 minutes. No designer needed.

Grow your email list with List Launch Challenge

Build Your Email List

Grow your email list in just 7 days…even if you’re starting from scratch. The List Launch Challenge gives you daily lessons, action steps, and bonus avatar training to help you attract the right subscribers fast. Perfect for beginners or stalled list-builders. Proven, practical, and built for real results. Join the waitlist now.

Take the Challenge

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