If your affiliates are underperforming, the problem might not be motivation. It might be that you've handed them nothing useful to work with. Affiliate marketing assets are the materials you give...
The Latest
Check out the latest articles and podcast episodes
How to Use Affiliate Marketing to Sell More Online Courses
Online course creators have one of the best business models for affiliate marketing. Digital delivery means zero marginal cost per sale, profit margins typically run 80-95%, and the subject matter...
How to Train Your Affiliates (So They Actually Promote)
Most affiliate programs hand new partners a link and a welcome email and call it a day. Then they wonder why 90% of their affiliates never promote. The answer is almost always the same: nobody...
How to Handle Affiliate Disputes (Without torching the relationship)
When an affiliate says they didn't get credit, disputes a commission, or accuses you of shorting them, how you respond in the next 24 hours determines whether you keep a partner or lose one...
Should Affiliates be Allowed to Bid on Your Brand Keywords?
Most affiliate programs should prohibit affiliates from bidding on their exact-match brand keywords in Google Ads and Bing. The revenue rarely qualifies as incremental, the practice inflates your...
How to Choose the Right Affiliate Manager
Got a promotion coming up soon? In this episode, I’m breaking down how to get affiliates excited to promote and keep that energy building right up to launch day... using the exact pre-promo strategy...





