Check out the latest articles and podcast episodes
Affiliates can’t promote well if they’re guessing. They need more than a link and a login. They need the right tools, the right direction, and the right kind of support from you as the affiliate...
Most affiliate program pages fail before a potential affiliate reads past the first sentence. Here's exactly what yours needs to say, in what order, to turn curious visitors into approved partners...
Most affiliate programs are running on last-click attribution without ever deciding to. Here's what that's costing you, how the other models work, and how to pick the one that actually fits your...
Most programs send a generic confirmation email and then go quiet. What you send new affiliates in their first seven days determines whether they ever promote. The short answer: a welcome email on...
Most affiliate contests fail for one simple reason: they only reward the top 1 or 2 performers. The other 98% of your affiliates check the leaderboard, see they have no shot at winning, and go back...
Affiliate marketing and paid ads both acquire customers, but the underlying economics are almost opposite. Paid ads charge you upfront, whether or not anyone buys. Affiliate marketing pays out only...