What is the single most important metric in affiliate marketing? The answer is three letters…EPC. In this video, I explain what it is, how to calculate it, and why it’s the only metric that matters.
Watch the video above to learn how to determine:
- Your own program’s EPC
- Your EPC after a promotion
- Projected EPC for your own program (even if you have no affiliates)
- Estimated EPC for an upcoming promotion
If you are looking for a program with a high EPC, check out our suggested affiliate programs.
What metrics matter most to you in affiliate promotions?
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