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There’s a very simple tool in your marketing arsenal…that yields powerful results. It’s called perceptual contrast and if you are familiar with the writings of Robert Cialdini, you know the term. But do you know just how powerful it is?

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Previous Episodes of The Affiliate Guy

Overcoming the “Messy Middle” in Affiliate Launches

The Practice of Gratitude (and a HUGE Thank You!)

What All Great Marketers are Doing This Holiday Season

Old School Tactics That Still Work Today with Holiday Affiliate Promotions (Part 11 of 12)

How to Get Your Messaging Right in Holiday Affiliate Promotions (Part 10 of 12)

 

About

Matt helps online business owners and brands, small and large leverage the power of partners to grow their businesses. He teaches you how to make money as an affiliate and how to work better with affiliates. Entrepreneurs and companies such as Shark Tank's Kevin Harrington, Zig Ziglar, Ray Edwards, Brian Tracy, Lewis Howes, Shutterfly, Jeff Goins, and Michael Hyatt have trusted Matt to run their affiliate launches.

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