Most affiliate programs stall out in year two. Here's how to actually get them moving again. Growing your affiliate program is one of the highest-leverage things you can do for your business, but...
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What is the Average ROI of an Affiliate Program?
The average affiliate program returns $6.50 for every $1 spent, according to widely cited industry benchmarks, and top-performing programs push that to $12–$15 per dollar. But raw ROI numbers only...
How to Get Affiliates Excited to Promote
Got a promotion coming up soon? In this episode, I’m breaking down how to get affiliates excited to promote and keep that energy building right up to launch day... using the exact pre-promo strategy...
How to Avoid the Biggest Affiliate Program Mistakes (Part 2)
Over the years, I’ve made enough affiliate-program mistakes to fill a small handbook... and a few of them were the kind you don’t forget because they come with real consequences. In this episode,...
How Affiliate Marketing Works for E-Commerce Brands
Affiliate marketing is one of the few channels where e-commerce brands pay only for results. No impressions, no clicks that go nowhere, no wasted ad spend. Just commissions on actual sales, paid...
How to Motivate Affiliates Who Signed Up but Stopped Promoting
Most affiliates sign up with good intentions and then go completely silent. It's one of the most frustrating parts of running an affiliate program, and if you're dealing with it right now, you're...





