[CASE STUDY] Marisa Murgatroyd’s First Million Dollar Launch

Behind the Scenes of a Million Dollar Affiliate Launch

In the fall of 2017, my team and I participated in Marisa Murgatroyd’s Experience Product Masterclass affiliate launch. We ended up getting 3rd place in sales and earning over $50,000 in cash and prizes. Marisa also had her first 7-figure affiliate launch. After the launch, Mark Sieverkropp, from my team, caught up with Marisa to do a case study of her ultra-successful launch. You can watch that interview below.

No Product No Problem Launch Recap [VIDEO]

Full Video Recap and Review of Our Successful JV Launch

We recently finished up the JV launch for our affiliate marketing course, No Product No Problem. Now that we’ve had time to take a break and step back, Mark Sieverkropp and I met and recorded a full recap and review of the launch. We talk about what went well, what didn’t go so well, and what we’ll improve on next time. Whether you’re an affiliate, run your own affiliate program or just want to see behind the scenes of a successful JV Launch, watch our recap below.

Key #10 to Closing More Affiliate Sales (The “X” Factor) [PODCAST]

The Affiliate Guy Episode 169

We’re wrapping up our series on closing affiliate sales with the 10th and final key. This is the one factor that I can’t measure. It’s just something I noticed as I reviewed all the emails. That’s why I call it the “X Factor.” I have no data to share and no tangible takeaway on this one. But what I noticed is that the top converters were more creative in their approach. They seemed to go outside of the box and do things that no one else (even other top converters) were doing.

Key #9 to Closing More Affiliate Sales (Length of Emails) [PODCAST]

The Affiliate Guy Episode 168

Can email length really make a difference in your ability to close sales at the end of an affiliate promotion? The research sure says it does. In fact, the top closers’ emails were nearly half the length of the non-converters. Your goal on cart close day is to get them to the sales page or your bonuses page. That is it. It’s certainly not to write a novel. Remember, short and sweet on cart close day. That is key #9 to closing more affiliate sales.

Key #8 to Closing More Affiliate Sales (Call Your Prospects) [PODCAST]

The Affiliate Guy Episode 167

Today I am sharing a closing secret that takes some serious hustle, but is VERY effective. Call your prospects. Alex Mandossian did this during Josh Turner’s launch in the spring of 2016. Literally, one of the living legends of online marketing was picking up the phone and calling prospects to sell them on Josh’s course. That is truly legendary. Today, I share WHY this works, WHO to call, and HOW to get them on the phone.

Key #7 to Closing More Affiliate Sales (Use Live Chat) [PODCAST]

The Affiliate Guy Episode 166

One of the simplest ways to close more affiliate sales is to engage people using live chat. It works for three reasons: 1. It stands out, 2. It’s personal, and 3. It’s an “Objection Crusher.” This is an easy way to drastically increase your commissions. So go sign up for Live Chat, install it on your site, set it up to engage people, and be available.

Key #6 to Closing More Affiliate Sales (Promote End-of-Launch Live Events)[PODCAST]

The Affiliate Guy Episode 165

In this series of how to close more affiliate sales, today’s secret was the most surprising to me. But it is also one of the most impactful. When I studied the optins for the top converters vs. the average or below average converters, I found that 13% of the top converters sales came DIRECTLY from links to live events such as webinars and AMAs. Only 5% of the below average converters’ sales did. That’s secret #6 and the topic of today’s podcast.

Key #5 to Closing More Affiliate Sales (Get VERY Personal) [PODCAST]

The Affiliate Guy Episode 164

This secret to closing affiliate sales might make you uncomfortable. It’s all about sharing YOUR personal story. Transformation stories are critical. People love them and they move sales. But you have to be willing to get vulnerable when you share your story. Today, I share how to take advantage of key #5 to closing affiliate sales.

Key #4 to Closing More Affiliate Sales (Email Frequency in the last 48 Hours) [PODCAST]

The Affiliate Guy Episode 163

The number of times an affiliate emailed in the last 48 (and especially 24) hours was the number one factor in closing affiliate sales. So, how do you do this without burning your list and getting a mass of unsubscribes? Today, I share exactly how in key #4 of closing affiliate sales.

Key #3 to Closing More Affiliate Sales (Host an AMA) [PODCAST]

The Affiliate Guy Episode 162

I’m back with part three of a series on closing affiliate sales. Today, I’m sharing one of the coolest tricks of the trade in my opinion because I’ve seen it work for even the smallest affiliates. It’s hosting an AMA to talk about the affiliate offer. This flat out works! Listen up for how to make the most of it and for some special swipe copy for you.