by Matt McWilliams | Oct 31, 2017 | Affiliate Management
We’ve all seen them. Affiliate leaderboards. Recently I answered a question about whether affiliate leaderboards actually produce more sales (see the link below to that video). In today’s video, I’ll share with you 6 tips for using affiliate...
by Matt McWilliams | Oct 12, 2017 | Affiliate Marketing, Videos
Recently I had a subscriber ask me how to determine what price points they should promote as an affiliate. This is a question I get asked fairly frequently, and there isn’t a good one-size-fits-all answer. There are three things to consider when determining...
by Matt McWilliams | Oct 10, 2017 | Affiliate Marketing, Videos
Recently I made a decision I NEVER make. Normally my team and I plan out our promotions several months in advance, but this time I made a decision to promote an offer and sent my first email the same day. I don’t typically recommend doing that, however, I...
by Matt McWilliams | Oct 3, 2017 | Affiliate Marketing, Videos
How heavy is a 10 lb. weight? 10 lbs., right? Well, that depends… if you picked up a short book beforehand, it feels pretty heavy. But if you just got done deadlifting 250 lbs., 10 lbs. doesn’t feel like much at all. This is called perceptual contrast,...
by Matt McWilliams | Sep 14, 2017 | Evergreen Promotions, Videos
When you are promoting an affiliate launch, the urgency is built in. There are deadlines, cart closes, bonuses going away. And as I often say, nothing moves people like a deadline. But what do you do when you are promoting an evergreen offer and there isn’t...
