What is the Best System to Manage an Affiliate Program?

30 Days of Q&A - Day Four

One of the most commonly asked questions I get is about affiliate management systems. Specifically what software, tool, or plugin are we using to keep track of our affiliates, track their sales, and pay them. That’s what today’s video is all about.

I answer this question in two different ways:

  • What we use (high-end)
  • What we recommend for beginners

Both systems that we recommend are reliable and very effective, but one is a fraction of the cost.

Resources Mentioned in this Video

InfusionSoft

iDev Affiliate

Affiliate Portal Builder

Easy Mail Merge

Connect with Wes Wages

Connect with John Meese

Connect with Craig Jarrow

Question: What affiliate tracking system have you used successfully? You can leave a comment by clicking here.

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Free Affiliate Training from Matt McWilliams
  • I’ve been using aMember since 2004. Way back then we had to blend aMember with iDevAffiliate but later they developed their own affiliate feature. I like the all in one nature of things – minus email management – I’m using Amazing SES to manage email delivery within aMember.

    My affiliates like that they are ‘database connected’ to their referrals once a purchase has been made. (I choose to pay affiliates for repeat/return/recurring commissions for the ‘lifetime’ of my program.)

    • That is awesome Kelly!

      I’ve never personally used eMember. I’ll have to check it out.

  • Nicole Dean

    Hey Matt! Good to see you again. :) Excellent video and one of my favorite topics to discuss.

    For me, when choosing a cart, it’s important to have a seamless customer experience first. Then, once I narrow down to systems that can accomplish that, choose one that can take care of making sure your affiliates get credit for all of their referrals. And, lastly, is what I as the vendor wish for as far as bells and whistles.

    At CoachGlue.com we process quiet a few transactions. We moved to Infusionsoft over a year ago. It works well for us as we have it set to pay on all products (one time and recurring) and to track at the maximum settings (IP, cookie, email… as you discussed). It’s so important especially with people using different devices these days. Is it perfect? No. Nothing is. That’s why we also manually spot check, looking for duplicate accounts to consolidate under the referring affiliate. Infusionsoft also provides enough reporting (although I totally crave more!!!) that we are able to run affiliate contests with accurate up to the minute data which is also a huge benefit for us – unlike one of the other biggest carts (1SC) which has a day delay in reporting, which tends to cause confusion.

    I also like Amember for simple streamlined businesses, beginners, simple membership sites, and for lower volume projects, too, as a vendor. It’s an easy cart, membership content delivery system, and affiliate tracking program all in one. It’s been around for years and I’ve had lots of clients use it. And I like it as an affiliate too. While it’s not perfect either, it’s a lot better than some of the more popular choices people are using. In my (not so) humble opinion. 😛

    What I don’t love as an affiliate, are some of the new plugins that are popping up out there. There’s no way to know what is being tracked or IF the affiliate’s link is being tracked. Yet, new product sellers want to save money and go that route. But then they wonder why they can’t get affiliates interested in promoting their awesome product. So, good advice. Don’t go cheap, and always go with tried and true. :)

    • This might be one of the single best comments ever on my blog Nicole.

      I literally have nothing to add :)

      Thank you!

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