What if the difference between being a good affiliate and a TOP affiliate…came down to how well you tell your story? Or when you send one single email? In Part 2 of our $5.7 million launch breakdown, we’re revealing the next-level strategies that turned browsers into buyers, including what worked on cart close day, how to find your hottest leads, and why your personal story might be your most powerful sales tool.
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Previous Episodes of The Affiliate Guy
$5.7 Million Launch Secrets Revealed: The Affiliate Playbook Part 1
How Two Parents Built a 104,000-Person Email List in Just 14 Days
How Affiliates Can Profit from Virtual Summits (Without Being a Speaker)
How Affiliate Managers Can Beat Burnout
Lessons from a Record-Breaking Affiliate Launch
$5.7 Million Affiliate Launch Secrets: The Affiliate Playbook Part 2
What if the difference between being a good affiliate and a top affiliate came down to how well you tell your story or when you send one single email? In part two of our $5. 7 million launch breakdown, we’re revealing the next level strategies that turn browsers into buyers, including what worked on Cart close day, how to find your hottest leads, and why your personal story might be your most powerful sales tool. If you’re ready to take your affiliate program and your business to the next. Level, well, you’re in the right place.
I’m Matt McWilliams, best selling author and four time affiliate manager of the year. And I’ve built dozens of affiliate programs from the ground up to over a million dollars a month. I’m here to show you how you can do it too. Let’s get started. Hey, welcome Back to part two of our $5.
7 million affiliate launch secret series where I am. I’m going to show you kind of behind the scenes a little bit on one of the biggest and most successful launches that I’ve ever been a part of that we’ve ever run. This was a massive launch, over $5. 7 million in revenue. And we learned a ton along the way.
And so for the first time ever, as I mentioned the last episode, we’re. Opening up the vault. We’re sharing everything. You know, until now, this content was available only to our private members. But for this series, I wanted to make this available to everyone.
So like I mentioned before, this is a seven part series and trust me, every single episode is worth listening to. Whether you’re an affiliate, an affiliate manager, you’re doing both. There is so much here for you. Okay, so the first two parts as a reminder, including today’s episode, are a recap of what we did during the launch. Some of the behind the scenes strategies, the decisions, the lessons we learned from affiliates to again produce a, you know, almost $6 million launch.
Then we’ve got a special bonus episode that’s part three where we I talked about opt in bonuses to grow your email list. That’s a behind the scenes training that we actually shared with affiliates during the launch. This is pure gold, I’m going to. Tell you that much. And then finally, the last four episodes are interviews with some of the affiliates who crushed it.
And to be clear, like it’s not. Necessarily all the top affiliates. I know we had one, three of them were like top affiliates. But then we have one who actually. Was a smaller affiliate but did amazing.
If you are ready to take your business to the next level and start an affiliate program, start with my free report, Your First 100 Affiliates. This report takes nearly two decades of experience, trial and error, and lessons learned about finding top affiliates in nearly every conceivable niche and puts them all into one report. Grab your copy here!
I mean made like almost $20,000 I think with A tiny, tiny list. So let me just say this. If you’re an affiliate manager and you. Kind of think, like, I don’t need. To listen to those interviews, you absolutely do.
There’s so much you can learn and share with affiliates from hearing what worked for them. And if you’re affiliate, you know, an affiliate, and you’re thinking, well, these, you know, like, this isn’t for me. Like, these are. These are all big affiliates. I’m too small.
No, you still want to listen because there are lessons in here that even some of the big affiliates did that small affiliates can do. So part one, set the stage. Part two. Today we’re going to talk about again, one of the. Some of the biggest lessons from this launch.
So let’s get into it. And so Today I’ve got 10, 9, 10 tabs open on my computer to share some lessons specifically from the Facebook group. These are lessons that we shared with affiliates, lessons that comments that we responded to, some of their questions and some of the lessons they shared. Which goes back to the final thing that I shared last time, which is use the Facebook group as you will get so much from the partner Facebook group. If you’re in there, you’ll get connections, you’ll find affiliates, you’ll find partners, you’ll find people to interview on their podcast or in their membership.
You’ll find friends, you know, you’ll find mastermind people to connect with. Like, here’s an idea. How about you reach out, if you’re 25th on the leaderboard, how about you reach out to everybody from 20th to 30th and see if you can join a mastermind? What a great idea, right? Is that a bonus lesson right there?
Yeah, starting out with a bonus again. Starting out with a bonus again, baby. Like, that’s what that’s. Guys, just use the Facebook groups. I’m just going to go in this here in chronological order of when I opened them, not necessarily when I posted them, but I saved them here.
So here’s a great lesson. We sort of talked about this last time. I’m just going to read a little bit of what I posted. I just talked or chatted with most of our top 20 affiliates. 12 of the top 15 are either calling prospects, recording personal videos to prospects, or sending personal texts or Facebook messages to prospects.
So we shared last time, right? This is what the top affiliates are doing. My question is this. What are you doing? So I said, let’s do the math.
If you record 40 videos for your top 40 prospects and they take two minutes each that’s 80 minutes. Add in a 10 minute break. I know I need one and that’s 90 minutes. 90 minutes can make you three, five or even 10 sales. If you make just five sales, that’s $4,000 or what, roughly.
Or roughly half of what the average American makes in a month. I mean, actually it’s a little bit more than that. Like the average American makes about, I believe, $5,000 a month. So you’re gonna make 80% of what the average American makes in a month in 90 minutes. If I were me, I’d be all over this opportunity.
Let me know how I can help. All right. And then we saw in the comments like, you know, people, Jai posted and said, jai, I’m in. Thanks for coming back for me. High five.
Like she was reaching out to people individually. Jessica Brown, I individually emailed in Facebook message Michelle Caruana posted and she, she had a picture of her whiteboard. She’s recording bombbomb videos and it says, hi Melanie. She’s holding up this little whiteboard that says hi Melanie and recording that. And so guys, this is super powerful.
Do it. I can teach it to you all day long. But I’m going to tell you right now, nothing just beats that little bit of hustle. Little bit of hustle. Second thing I posted was, you know, we’re talking about the very end and I sent this, you know, to the, to the partners in the Facebook group and a little bit of rah rah at the beginning that I’ll skip for you.
But I just, you know, I just said, hey, like the emails tonight. So this was posted at 8:36 at night. So six and a half hours left. Emails tonight can account for 10% or more of your total sales. So remember that when we’re talking about deadlines.
Guys, the cart was open for this almost five days. Five days times 24 hours. It’s 120 hours. And yet. So the last six hours realistically should only account for 5% of sales.
But they ended up accounting for 12. 7% of all sales. I was actually a little bit off. I didn’t think they’d quite count for that much. I thought they’d count for about 10%, 11%, 12.
7% of all sales. That’s, you know, 250% more than they should be accounting for in terms of they should be, you know, 5%. And I shared my magic midnight mover email and as I said, let me tell you, or as I posted in there, let me tell you about this email. I’ve used it for years in affiliate promos. Every single time it produces results.
So we send this at midnight eastern or a couple minutes after and you know, people wait until the last minute. Right? Bottom line, this email works so send it at midnight eastern. I put gave four subject lines and we’ll include this copy. We will include this text for you guys so you can we’re just gonna give you a copy paste, you know, version of this, a couple subject lines you could use.
You still up or midnight, you know. Did you miss tribe? Don’t turn into a pumpkin. Right? And I say it’s midnight eastern when I do that.
By the way, that means all caps. You might have thought that you missed the deadline for tribe but I have good news. You didn’t. The deadline to join for 2021 is at midnight pacific. I just triple checked and that means you have three hours to join tribe or you miss out for an entire year.
That is way too long to wait to create a business built on recurring revenue. So don’t wait. Take a moment to learn more and join before it is truly too long late. Click here to join. Yadda yadda.
That email moved people in this launch just like it always does. That email flat out works. I have seen this in my own promotions. I’ve seen it as we’ve run affiliate promotions and it’s always funny because people are seem a little skeptic to actually send that email. But there was one affiliate this time who when she posted in the Facebook group she said, you know, I was so afraid to send this email, I sent it anyway.
And 5 of my sales came in the last hour of promotion. Like I’ll see if I can find it here in my notes but oh. My gosh, I think I screen I want to see that. I don’t know that I sent that or saw that while you’re looking that up. Tip number three, this is from Jai Stone.
She posted this after the launch and said reduce your refund rate. Just thought I’d share how I started to immediately engage my subscribers or my registrations. Most of the list is standard business practices but there might be a nugget for someone. So number one, all of my affiliates for the past week included instructions to retrieve retrieve bonuses along with my affiliate enrollment link. So you’re conditioning your audience.
Number two, the instructions had them forward their registration receipt to my team. This also helped me see three folks that didn’t show up on my ledger. These are people that she, you know that said they they bought, they contacted the the Tribe team And got added. Okay, so that’s a great strategy there. Make sure they send the receipt.
Number three, on day two of OpenCart, I emailed all the current registrations thanking them and provided next steps. She’s already engaging them. I mean, only two days into open cart, like there’s still plenty of time left. Number four, on the day after cart closed, I sent their first bonus link. We talked about that in the last lesson.
We delivering bonuses. Right. Number five, there’s also a private Facebook group just for them with a welcome video. They are engaging with each other already. All right, now they’re engaging in their private community.
And number five, she said she posted two number fives. I think she met. Number six. I posted a thread encouraging them to introduce themselves and find a tribe accountability partner within that small group. Accountability partners, like you’re going to get actual results.
They’re going to see more results in the first two weeks of tribe than they’re going to. They usually see when they buy an online course and go through it for months. Why? Because they got the accountability partner. I want them to feel connected and committed right away.
And some of the comments, you know, this is gold. You know, such great suggestions. Stu said, thank you for the way you continue to show up and serve. Very grateful for your leadership and support and a ton of other comments. Guys, this is what you know, this is a great way to reduce your refund rate.
All right, so I just found this post and it says, listen to Matt McWilliams, you guys. His advice pushed me to send my fifth email in the last 48 hours. I sent one at midnight eastern, which sounded silly and made at least five sales in that last hour. Yeah, dude, that’s awesome. I mean, yeah.
And you know, and the number, the numbers show up like she was in. Let me pull that up real quick. It’s over here. She was in 11th place with about 9:30, 10:00pm and finished in eighth. That’s the difference.
Let me pull up the numbers. That is the difference between no prize money and $750. Okay. More importantly, it’s the difference between like 11th place and like, hey, you don’t even get your picture on the leaderboard and you get a picture on the final leaderboard. Like, I.
These are big things. Like, she’s 11th place to eighth place is. I’m seeing as a little bit more of a leader in this community with the other affiliates. Like, you know, that’s a big deal. And I’m looking at it.
I mean, she went, if we look at number of sales separated 13th from 8th, 7 sales. So 5 sales. I mean, that could have been the difference, you know, I mean. I mean, that’s a pretty. Pretty big.
I just. Funny, I had that. I had that. Yeah, listen to Matt McCoys. I had that. Oh, is that the next open? Yeah, I had. I had it open already. I didn’t even realize that. That is too funny.
Yeah, that is. That is. That is awesome. Fifth email in 48 hours, midnight eastern. Made at least five sales. Boom. That is too cool. So here’s a lesson that I shared, and the title of this post was feel like you’re promoting too much. So it’s a little bit of a long one and I’ll include the text for this for you guys. So you can actually just read this if you want to.
But I’ll break it down here a little bit. I just talked about if you feel like you’re promoting too much, if you’re getting. You know, I posted this right before the card opened and I just, you know, there’s three. There’s three things, right? There’s the tactical, there’s the mindset, and there’s the strategy.
And so from a tactical perspective, we already talked about this in the last, you know, recap. Give them an opt out. Okay. Give them an opt out. So I don’t need to go back into that, right?
On the mindset side, you know, promoting a lot can be tough on your psyche. Like, it’s. Especially if you’ve never really done, like, big affiliate promotions or done any affiliate promotions before. Like, we feel like, oh, my gosh, I’m burdening people. I tell people, you know, the example I often give, you’ve probably.
Many of you have heard me talk about is like, if you found your new favorite restaurant, you would tell everybody. You’d be like, oh, my gosh, I got to call my sister, tell her about this. Like, oh, my gosh, this restaurant is unbelievable. You know, I got to tell everybody. That’s how we do.
Like, we find something that we had a positive experience with and we want everybody to know about it. So if you’ve actually been through the course you’re selling or you’ve used the product you’re selling, it’s impacted you, then be confident, right? I said this in the thing. The same is true here. You aren’t overwhelming your audience.
You’re encouraging them. This is why we share the tactical part first, right? Because if someone doesn’t click, if they click the opt out, you don’t have to worry about offending or overwhelming them. If they do not click it, they either haven’t read your email, they’ve been busy, life’s gotten in the way, or they’re still interested. Either way, another email is always a good idea and then third is the strategy side.
And so I shared this email, which we’ll share from this post here. I say don’t shy away from openly addressing that. You acknowledge that you’re promoting a lot. Right? And I shared this email where, you know, I sent a couple of years ago and the subject line was tired of Stu yet you know, I think this was right before you came on on board Robbie, when we, when I sent this email and I don’t think.
We remember getting this email. Yeah, you know, we had, we didn’t send it, you know, the last couple of emails or the last couple of years, but it’s like, hey, you know, are you tired of me talking about stuff? Well, here’s why I’m talking about student. We’ll include the text so you can use this email. That’s how you continue to promote with confidence, you know, and you know, and even like kind of aggressiveness, you know.
Here’s a really cool post from Michelle that I thought was really Michelle. Yes, it is pronounced Carowana. When I asked her like the very first time training, I was like, how do you pronounce your name? She’s like, it’s like marijuana. So always got a trip out of that.
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This is just so cool. She said, hey, just wanted to hop in here and share something while it’s fresh on my mind. I had a scheduled live Q and a video at 10:30 Eastern in my pop up group for people going through Stu’s workshop with about 70 of my leads in it. I’ve been doing this twice a day. Things did not go as planned.
Lol. Usually I can depend on iPads to babysit my kids during quick videos. But for whatever reason, I ran out of luck today and had to answer questions through snack making, toddler rocking and consoling and my dog chewing, loudly chewing on a water bottle. It’s like I really wanted to just slam my laptop shut at multiple points during the live. But I powered on, answered every question for an agonizing 38 minutes.
But I kept a smile on my face. After it ended, I sobbed, which is really unlike me, literally sobbed. But since then, not even an hour later, I got so many comments thanking me for still showing up and answering questions and not cutting my life short even though it was messy, very messy. I got a lot of DMs, too, saying my answers gave them a lot of clarity and that they needed to hear what I said. So even if you’re like me and have zero childcare right now, currently on a four month vacation across the country with my family, blah, blah, blah, and you feel like you’re not perfectly polished when you show up, do it anyway.
People love the real and your people love you. Don’t let it deter you from showing up as much as possible this week. That was one of the coolest things with Michelle was that she was so real all the time in everything she did. And this goes back to what we talked about last month, right, with showing up and she just showed up. Like few affiliates I had seen in this promotion.
Yeah, I mean, it’s a powerful lesson, guys. You don’t have to be polished, you don’t have to be like perfect. And you know what if, I mean, I’ll tell you the best video that we did during the launch for affiliates, we. I was announcing the winners and my son came down and he’s like, dad, he’s like crawling up him, like, hey, you know, say hey, hi. But then he’s like, you know, making noise and all of a sudden one of his toys goes off.
And then when it’s like time to celebrate, I’m like, hey, dude. I was like, hey, you want to celebrate? He’s like, yeah. Like, well, there’s a. Because everybody should have one of these in their office, right?
There’s a box of party hats and like the little whatever those things are called. And like, you know, like, I’m like, grab some of that. So he comes over, he’s got like three hats on and he’s like, burp. I’m like, and the burp. Like, not, not yet, bud.
You know? So guys, in the winter burp. Giovanni, we’re doing the burp after I announce the winner. But they loved it. Who wouldn’t?
You know, he’s cute, right? Adorable five year old. So, you know, like just embrace that kind of stuff. It was fun. We ended up just having a blast.
And he was. Tell you what, that’s the thing, he talked about that. That was like two weeks ago that that video happened. He still talked about that video for like a week later that he got to work with daddy. Yeah.
I don’t know, is it going to be something he remembers when he’s 30? Probably not. But you know what, it was worth it. So Belinda asked a question I thought was really cool because it led to something that you guys will Definitely want to use. Said this was on April 23, the day after the first day of the workshop.
Cart does not open for like 10 days. Well, that didn’t take long. I’m already getting repeated messages that sound like, how much will Tribe cost? How do you suggest we respond? So here’s what I wrote and I’m going to share this with you guys.
First. When this happens, you have someone who is probably at a 6 to an 8 on a 10 point scale, okay? So we talk about the. We got to get them from zero to a 10. You know, like we’re constantly progressing from where they started.
So they started at zero, maybe upwards of a two or three, and we got to get them to a 10 to buy. That’s a good thing. Nobody asks about the cost of something they have no interest in buying. Okay, Just for the record, I don’t care how much the house across the street from us costs because I don’t want to buy it. Actually, I do care because it affects our home values.
Now, I think about a bad example, okay? I have no, I have no interest in knowing how much any Kia’s cost, okay? I have no interest in buying a Kia. You know, so just as an example, I just, I don’t care. So they have a number in their head.
It might be 100 bucks, might be 500 bucks, might be 5,000. You don’t know. The idea here is to build up value first, then reveal the price, which is what the workshop is all about, right? It builds up that value. So I wrote that when I answer something like this so early, I avoid answering it publicly is because anybody who’s in A4 just says, oh, that’s too high, and they’re gone.
They haven’t established value and demand. Okay, so we can’t answer it publicly. We just respond like, Hey, I DM’d you about this. And then we go from there. You know, if it’s an email, you don’t have to worry about that.
And then I gave them an example of, you know, of what I, you know, would say. So first off, let me say that Tribe was worth more than blank times what I invest in it. So for us, I’d say it’s probably worth more than 100 times what I invest in it. Just in the first year. No matter what you pay for something, especially a course that helps you grow a business, it’s all about the roi, return on investment.
It changed my business and changed my life in the following ways. And then I would list the ways that it’s Changed your life. And we’ve heard from countless others it’s done the same or similar for Stu. Started off by only teaching what he teaches now in tribe, in private, small group and one on one settings. These lessons would cost tens of thousands of dollars.
It’s value establishing or anchoring the price and help numerous entrepreneurs build six and seven figure year memberships. Now he wants to help as many people as possible achieve the same results. And not only. And the only way to do that is with a course which cost a fraction of what his private workshop costs. Personally, I think his free workshop that is going on right now is the second best training on earth.
For memberships that’s important. But the best one is the tribe experience itself which you can join. And now I tell them the price. I’ve established the value. You can join for $3.
97 a month for six months or $19. 97 one time. And then at the end we talk more about the impact that, you know, it made on you and others and how it’s more than worth the investment. And of course, you know, lots of people. Paul joked you should teach affiliate marketing, you know, the second best training.
That’s an important thing. Right? You know, but yeah, that’s, those are, that’s how you answer price when people are asking really, really, really, really early. I’m gonna share this lesson last from Diane. So here’s something.
Robbie, did you have anything to add there? Sorry, no. I think that you’ve got to, you can’t just come out and smack people the price. Even though, even like I’ve been a customer and I’m like, just give me the bottom line. I just want to know first off, is this within my budget?
Second I’m off is do I think the value is there? And that second part is the key there. You have to show your customer or potential customer the value is there. And the way that you, you know, weave that story like you’re still giving me the price, which I appreciate, but you led me there. Right, yeah.
So make sure you answer their question. Yeah, yeah, exactly. Because if you don’t, if you go through that whole story and don’t tell me the price, I’m going to be a little peeved at you. Yeah, yeah. But you’ve again, if they have a higher price in mind, you already won.
And if they have a lower price in mind, then you’ve built it up, hopefully at least somewhere in the vicinity of where the actual price is. This third to last one here is just a reminder, if you’ve actually been through a course or if you’ve used the product, that’s your superpower. I posted this to the partners and just said, before we enter the final 16 hours or so, I wanted to share something with you. It’s your superpower and your secret weapon today. It’s truly something only you have, and that’s your experience with tribe that gives you a huge, massive, unbeatable advantage.
You have a unique story about your experience with whatever the product is, and then I just say so. I want to encourage you to share that with your audience. Don’t focus on the swipe copy. Don’t focus on the facts. Focus on your experience.
Focus on your transformation. Focus on what it did for you. Years back, I took a course from Michael Hayek called Five Days to youo, Best Year Ever. Literally changed my life. So I told my tribe about it.
I wrote from my experience, I told my story. And two year, my second year promoting it, I made $19,991 in commissions. With a list of under 2,000 people, I finished in third place. Blah, blah, blah. I said, that is the power of personal story.
So for the next 16 hours, and this is true for the whole launch, tell your story, Be open, be bold, be you, and good things will come, even with a small list. If you have experience with the product, talk about it, share it openly. People will be very, very attracted to that. Second, last thing I want to share, I think I’ve got three or four takeaways here that I posted in the Facebook group. On the Friday before CART open, we did a.
We did a ladies only mastermind. And I was the only. I was ironic that I organized it and it was. I was like, you know, because one of my missions is to really kind of like, give some diversity, you know, especially on the gender spectrum, to affiliate promotions like this. And so I was like, let’s just get together, just the ladies and, you know, master.
But I got to be there because it’s my Zoom Room and I’ll, you know, kind of lead you guys. And so it had been really cool. Because when I look at the final leaderboard at that particular time, only like four of the top 20 were female. I’m looking. I mean, female winner, third place, fourth place, sixth place, eighth place, 10th place, 11th place, 12th place, 13th, 14th, 19th, and 20th.
So I think 12 of the final top 20 ended up being female. So I’ll just say this worked. And so here are a few of the takeaways from that, you know, from Marisa Ann Cummings. She Doing a Q and A right after each of the workshops, how important that was. She would schedule them for when she knew they, you know, they could be.
So based on, okay, the lives are going to be about two hours so we’ll schedule them like an hour after that. So we’re going live at, I think at 2 each day was when Stu went live. So she scheduled them for five. She would do a Q and A and so she would start addressing objections and answering questions before they became an obstacle to joining Tribe. From Michelle.
You know I sort of touched on this earlier but she was using Bombbomb. You can use Bombbomb, you can use Bonjoro. There’s probably a half a dozen other services out there you could use to send videos to her most engaged audience. So again these could be defined like we talked about last time last month. If you missed that, go back and watch.
You know, it could be defined by different parameters but like who are my most engaged people? And then you just do like she would do like this one or two minute video saying, alright, Stu’s going live tomorrow, here’s what it’s about, here’s something to look for or here’s what he just did, here’s what to look for. Great strategy. And then from Stacy, from Stacy Nicole. We talked about this a little bit last time but helping each other out.
So one of the strategies we shared that worked really well with our affiliates was like get with some other affiliates, get with other students if it’s a course, get with other buyers from that Facebook group and go live on the last day or the day before the last day sometime when there’s not like the main live cast. So with tribe, the main live cast was on Tuesday. So go live on Wednesday or Thursday and have like a few other people on, you know, and do like a big live cast on your own. And so have some people who’ve been through the course or bought the product, some other affiliates and just like almost like work with each other. There’s something about like I remember we did one for PLF a while back.
I think you were on the team then, Robbie. I was, I was just gonna bring this up. Yeah. I said Timby, what would you say to somebody who’s on the fence about buying plf? And she’s like, just pull out your card and buy.
There’s something about me saying that as you know, a middle age white guy versus Timby who’s an African American female. And it just came across differently. And we had like two people in the chat like Okay. I, I bought, you know, like, I might not have been able to communicate hearing her story and this other different. How she moved from Zimbabwe and you know, like her whole immigrant story and how she built her business and like using this model, like it was.
It connected with people. You never know where you’re going to connect with somebody. And that connection can come at any time. Yeah. And so that was a powerful, powerful lesson that a lot of partners ended up using very effectively.
The last lesson here, and I just, I love ending on this one. I think this is so, so awesome from Diane Spadola. She said total honesty here. Is it odd that I’m having more fun promoting Tribe than any time I’ve ever promoted anything for myself? Makes me wonder, you know, it makes me wonder if maybe I should be doing community manager or something.
Right. I’ve had four private phone conversations. Okay. Going back to that. With potential drivers and they all joined. Okay. By the way, phone calls. Yeah. You’re closing like close to 100%. I close about 80% of phone calls into high ticket courses.
That’s 100% conversions. Even if they didn’t all join in Real Link. Way better than my own membership. What’s with that? I know it’s the messaging. The messaging. The messaging. I’m having so much fun preaching the tribe gospel. And the lesson there is, yeah, have fun. Have fun and do the things that it takes and learn the lessons.
Diane was like, you know, we saw this over and over, Robby, you know, this like people were having fun. They were having fun in the Facebook group. They were having fun cheering each other on. They were having fun making sales, they were having fun getting leads. They were having fun participating in the, the actual Facebook group of the launch, you know, not just the partners Facebook group.
They were having fun on the trainings, they were having fun on our strategy calls, they were having fun writing the email copy, doing their posts, running ads. Like, I don’t know everything about this. They were having fun. And, and you look at the leaderboard, those are the people who succeeded or the ones that you can just tell this was fun. This was fun for them.
And it also just happened. They had a lot of fun and made tens of thousands of dollars in some cases, or hundreds of thousands, but they looked at it and they just had fun. And every lesson you learn in promoting Tribe or anything as an affiliate, you can apply to promoting your own products. There are emails that people tried in this. They never would have tried on their own thing, but they worked.
And they’re going to try them on their own stuff. There are strategies that they, you know, take the, you know, the one we talked about, your hot prospects. You can do the same in your own. Go into your own list and identify who are the people who attended all three days and click the sales page and send them an email saying, hey, give me a call. You know, like you can do the same thing outside of affiliate promotions, but you can use affiliate promotions as your testing ground and have some fun.
That’s super important. You should be enjoying this, guys. I hope I stress that enough. So, Robbie, any last words from you as we wrap up another awesome, I believe, backstage pass? No looking at my notes, like talking about how to talk about price, how to use your superpower and your story and how to have fun.
Like if you’re, that’s the basics, you know, Rule number one, don’t promote crap. Rule number two and three, share your story and have fun. If you’re doing those three things, there’s no way that you cannot not be successful as an affiliate. Can’t not, cannot not not be successful. Not exactly.
You’re going to be successful if you do those three things. Yep. So, guys, have fun and do that. I mean, we shared about 20 takeaways, all of which are more. All of which you can apply pretty much right away.
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So do that. All right. That was, that was awesome. Right? If, if your brain is buzzing with ideas right now, that’s good. It means. Well, it means your brain’s working. That’s the good news. Your brain is working. If your brain is just buzzing with ideas, like I said, that’s good because I don’t know, there’s just so much.
Good stuff in there. So my advice to you would be to pick one thing and implement it. Just one, implement it in your next promo. Then take good notes, of course, come back and you can implement other stuff, but focus on one thing in your next promo. If you want to see the exact email that we use to bring in those last minute waves of sales text, that’s.
We call it the Midnight Mover email. By the way, just text the word midnight to 260-217-4619 and I’ll send it straight to your phone again, 260-217-4619. As always, you can text me there. About anything as well. If you got questions, ideas, suggestions.
If you have questions, you know that you want to answer on the podcast. That’s usually how I answer questions these days, is on the show. So text me. You can also, of course, go to. Asktheaffiliateguy.Com and ask there.
Lastly, don’t forget to hit subscribe if you haven’t yet, so you don’t miss the rest of this series. The next episode is a bonus one. As I mentioned at the top of the show, you’re gonna love it. So hit subscribe so you don’t miss it and I’ll see you then.
See you soon.