I'm about to head on a fun road trip to Austin, TX to meet with Ryan Levesque's team and a few other locations. So I wanted to share a blast from the past: lessons I learned at last year's Tribe...
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Using Perceptual Contrast In Affiliate Marketing
How heavy is a 10 lb. weight? 10 lbs., right? Well, that depends... if you picked up a short book beforehand, it feels pretty heavy. But if you just got done deadlifting 250 lbs., 10 lbs. doesn't...
How to Handle Hate Mail from Subscribers
I got my first negative iTunes review ever (out of like 500+ for all my podcasts). That got me thinking...how should you handle hate mail, complaints, and those people who appoint themselves as your...
When Should Introduce Affiliate Bonuses? (Q&A with Susie Moore)
Susie Moore asked a great question about timing affiliate bonuses. I answered it in a video for Michael Hyatt's affiliates but I knew I had to share it with you. So, when should you introduce your...
Should You Promote Webinars or Sales Page Once the Cart Opens?
A lot of product launches follow a similar pattern. Once the cart opens, there will be webinars. The webinars are great because they are free to attend but you also want to make sales. So, which...
The Importance of Pre-Framing Affiliate Offers
Today, I'm going to share a lesson from an egg. Yes, the single best egg I've eaten in my entire life. This egg shows us the importance of pre-framing offers. And in today's episode, I'll share why...